City of Toronto/TTC
TO Canada with Love
In honour of Canada’s 150th birthday, TO Canada with Love was the City of Toronto's year-long program of celebrations, commemorations and exhibitions. A cultural love letter to the country. A heartfelt tribute to its heritage and richness. And last but not least, the crowning glory of it all — a pun that would make even the most stoic or cynical of souls crack a smile. (Plus a delightful cameo from the city’s unofficial mascot, the raccoon, to seal the deal.)
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Agency: Ove Brand Design
Creative Director: Sarah Wilby
Senior Designer: Melissa Medwyk
Copywriter: Valentine Ho